Garments cut from raw selvedge denim, waxed cotton, and merino wool. Built by hand, one seam at a time, to outlast the trend that sold you here.
On orders over ₹3,000
Encrypted checkout, every order
Cut and sewn in small batches
30 days, no questions asked
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Every jacket passes through eleven pairs of hands before it leaves the workshop floor. No pattern is cut until it's been worn, washed, and worn again.
The workshop sits above a small tannery on the edge of town — three rooms, a wall of pattern blocks going back to 1994, and a rule we don't break: if a machine can't sew a seam the way a hand can, we sew it by hand instead. Denim is washed twice before cutting, wool is steam-blocked before it's touched by a needle, and every finished piece sits for 24 hours before it's inspected and packed.
We keep runs small on purpose. When a style sells out, we don't rush a reorder — we wait for the next batch of the right material to come in, even if that means a waitlist.
The denim jacket only got better after the first wash. You can tell it wasn't made on a line — the stitching is genuinely different from anything else I own.
Ordered the wool overcoat for winter and it's easily the warmest, best-built coat I've owned. Worth every rupee, and the repair promise sealed it for me.
Rare to find a brand that actually explains where the material comes from. The flannel shirt fits perfectly and feels like it'll outlast me.